Easier Dinner reservations for Dobo
Client Background
Dobo is an NYC-based Filipino private dinner series offering an intimate dining experience that blends traditional flavors with a modern touch. Its website is crucial for seamless reservation management for both guests and the Dobo team.
Challenge
Dobo partnered with Surgo Strategies to improve the user experience and streamline the booking process, ensuring both guests and the team could interact with the website effortlessly. The original setup made it difficult for:
Guests to navigate the site and complete their reservations smoothly.
The Dobo team to efficiently manage bookings, leading to operational inefficiencies.
Solution
We revamped Dobo’s website in collaboration with their web designer to improve functionality and user-friendliness. Key updates included:
Simplified Navigation: Redesigned the site structure and enhanced mobile responsiveness for an intuitive guest experience.
Streamlined Booking System: Integrated an efficient reservation platform with automated confirmations and options for dietary and group preferences.
Results
Improved User Experience: Guests experienced a smoother, faster booking process, leading to fewer drop-offs and increased reservation completion rates.
Operational Efficiency: The Dobo team saved time managing bookings, allowing them to focus more on curating exceptional dining experiences.
We’re thrilled for Dobo’s next dinner- check out their site to take a look at our work and book your seat!